The Transit Lounge Podcast hosted by Shandra Moran

If you’ve ever felt uncomfortable promoting yourself or thought, “If my work is good enough, people will find me,” this episode is for you.

EPISODE 191| 32:47 minutes

In this episode, Shandra is joined by multi-passionate entrepreneur, MC, speaker and PR specialist Jules Brooke to talk about something many women in business struggle with – visibility.

Many women over 50, have a huge amount of knowledge, experience and capability built over decades. But despite that depth of expertise, many still hesitate to step forward and be seen.

Jules shares the story behind founding She’s The Boss, a network she created after seeing research that made her mad and sad at the same time, so she wanted to change the stats!

Throughout the conversation, she and Shandra explore the mindset shifts that help women move past the discomfort of self-promotion and start seeing visibility as something that is not only doable, but also meaningful.

They also talk about practical ways women can start raising their profile, building credibility, and opening doors to opportunities –  without needing a huge marketing budget.

Key Takeaways
• Being excellent at your work isn’t always enough; opportunities often go to people who are visible and known.
• Influence isn’t about follower numbers – it’s about opening doors, building trust and creating opportunities.
• Many fears about criticism or backlash are bigger in our minds than they are in reality.
• You don’t need to do everything at once – focusing on a few simple visibility strategies can create real momentum.
You’ll come away with a few simple mindset shifts and practical ideas to help you become more visible, build credibility, and open doors to new opportunities for your business – without needing a huge marketing budget or becoming someone you’re not.
Connect with Jules Brooke
Link to Australian Women Speakers (LinkedIn): https://www.linkedin.com/groups/12917934/

Do you enjoy this kind of food for thought?

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